Social Enterprise Launch Kit 12 Weeks From Idea To Impact

Published 4/2023
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 10.61 GB | Duration: 14h 58m
Learn how to launch any social enterprise business idea and get your first paying customers simply, quickly and cheaply.

Free Download What you'll learn
Everything you need to know to start your own thriving social enterprise business that values people, planet AND profit
Put your skills to work for the good of the planet and make a meaningful social impact
In-depth video lessons, workbooks and bonus livestreams on specific topics
Led by an experienced entrepreneur and social impact mentor
You will learn - Ideation: Find an idea for a social enterprise and rigorously test it to make sure it's viable
Funding: Learn how to create a reliable and consistent stream of revenue or funding to support your business
Target Market: Find a target market that's right for your product and learn how to sell to them effectively
Products and services: Find a product or service that's right for you, quick to test and that your customers will love
Messaging: Understand the best way to talk to your customers about your business and signal your values from the start
Marketing: Learn how to draw attention to your product or service and engage with customers in a sales sequence
Finances: Build your Social Enterprise on firm foundations by planning your pricing model, costs, revenue and profits of your operations.
Launch: Ensure that everything's ready for your launch and learn what you need to do to make an impact from day one.
Requirements
No previous business experience necessary - this is a beginner friendly course to help you build and launch your first social enterprise
Description
The Social Enterprise Launch Kit is a 12-week all encompassing in-depth course designed to help you launch your social enterprise idea from scratch and get your first paying customers simply, quickly and cheaply. It's a comprehensive mixed media course containing 10 hours of structured guided video lessons, 20 workbooks which form a blueprint for building any business you put your mind to, walkthroughs, case studies, additional videos and more. It also includes a full supplementary course called 'The Social Enterprise Mindset' which will help frame your mind, tackle the mental challenges of being a social entrepreneur, and pave the way for your success in the main modules. This course is designed for would-be social entrepreneurs of beginner-intermediate level, who likely have an idea in mind, but are unsure how to launch their idea successfully, or who have launched but are having difficulties. If you don't have an idea already, we've included some guidance on where to find your idea. This unparrelleled course first launched in 2018 and attracted many students from around the world - however, we want this course to reach and help as many people as it can. Udemy provides us an opportunity to make it accessible to a worldwide audience. The course is very international, even though some lessons cover legal structures specific to certain countries. Where possible, relevant examples have been provided for the USA, CAN, UK, AUS, NZ, SA. The instructor is based in the UK.Step by step: Learn how to make every part of your business work using the same methods as Silicon ValleyFrom idea to impact: Launch your social enterprise and get your first paying customers as simply, quickly and cheaply as possibleWith expert guidance: Lessons from 11+ years of starting purpose-driven businesses condensed down into one straightforward course. Avoid costly mistakes, stop being overwhelmed and create a profitable, social-impact business with the help of a mentor who has worked with 100s of early stage entrepreneurs 1-to-1.
Overview
Section 1: Course Overview
Lecture 1 Introduction To This Course
Lecture 2 Meet The Instructor
Lecture 3 Course Schedule - 5 Modules Over 12 Weeks
Lecture 4 What You Need To Complete This Course
Lecture 5 Testimonial - Andrew
Lecture 6 Testimonial - Adam
Lecture 7 Testimonial - Cassi, USA
Lecture 8 Testimonial - Jacqueline, Australia
Lecture 9 Testimonial - Erika, UK
Lecture 10 Testimonial - Guilia, Italy
Lecture 11 Other Testimonials And Praise For This Course
Section 2: Extra Introductory Course - The Social Enterprise Mindset
Lecture 12 Welcome To The Social Enterprise Mindset - Extra Introductory Course
Lecture 13 Lesson 1 - The World Is Changing
Lecture 14 Lesson 2 - Your Story
Lecture 15 Lesson 3 - What's Stopping You?
Lecture 16 Lesson 4 - Your Promised Land
Lecture 17 Lesson 5 - Get Building Right Now
Lecture 18 Social Enterprise Mindset - All Lesson Notes and Exercises
Section 3: Week 1 - Legal Structures And Finances
Lecture 19 Welcome To The Social Enterprise Launch Kit!
Lecture 20 Wait! Are you still looking for your big idea?
Lecture 21 Welcome To Module 1: An Introduction To The Launch Phase
Lecture 22 Lesson 1.1 - Problems With The Traditional Launch Model
Lecture 23 Lesson 1.2 - Methods Of Funding Your Launch
Lecture 24 Workbook 1 - Funding Infopack
Lecture 25 Tip - Don't get stuck in the funding trap!
Lecture 26 End of Lesson 1.2 - Decision Points
Lecture 27 Lesson 1.3 - Legal Structures and Insurance
Lecture 28 Workbook 2 - Legal Foundations Infopack
Lecture 29 Tip - What to look for in a good co-founder
Lecture 30 End of Lesson 1.3 - Decision Points
Lecture 31 Lesson 1.4 - Managing Your Money
Lecture 32 Workbook 3 - Business Finances Infopack
Lecture 33 End of Lesson 1.4 - Decision Points
Lecture 34 End of Week 1 - All Lesson Notes
Lecture 35 End of Week 1 - Your Homework This Week
Lecture 36 End of Week 1 - Wrap Up
Section 4: Week 2 - Setting Up Your Systems
Lecture 37 Welcome to Week 2!
Lecture 38 Lesson 1.5 - Managing Your Time
Lecture 39 Workbook 4 - Task Planner
Lecture 40 End of Lesson 1.5 - Decision Points
Lecture 41 Tip - Should you work alongside starting a business?
Lecture 42 Lesson 1.6 - Setting Personal Goals For Your Launch
Lecture 43 Workbook 5 - Goal Planner
Lecture 44 End of Lesson 1.6 - Setting SMART Goals
Lecture 45 Lesson 1.7 - Refining Your Social Enterprise Idea
Lecture 46 Workbook 6 - Your Business Idea
Lecture 47 End of Lesson 1.7 - Action Plan and Decision Points
Lecture 48 End of Week 2 - All Lesson Notes
Lecture 49 End of Week 2 - Your Homework This Week
Lecture 50 End of Week 2 - Wrap Up (and the end of Module 1!)
Lecture 51 End of Week 2 - Wrap Up Notes
Section 5: Week 3 - Business Fundamentals - Part 1
Lecture 52 Welcome To Module 2: Planning Out Your Business Model
Lecture 53 Welcome To Module 2 - Notes
Lecture 54 Lesson 2.1 - Outlining Your Business Model
Lecture 55 Workbook 7 - Launch Progress Workbook
Lecture 56 Lesson 2.2 - Your Cause
Lecture 57 Workbook 8 - Social Impact Workbook
Lecture 58 End of Week 3 - All Lesson Notes
Lecture 59 End of Week 3 - Your Homework This Week
Lecture 60 End of Week 3 - Wrap Up
Section 6: Week 4 - Business Fundamentals - Part 2
Lecture 61 Welcome to Week 4!
Lecture 62 Lesson 2.3 - Your Customers
Lecture 63 Workbook 9 - Ideal Customer Workbook
Lecture 64 Advanced Tip - A deep dive into picking and validating your target audience
Lecture 65 Wait! Choose Your Next Lesson
Lecture 66 Lesson 2.4 - Your Product
Lecture 67 Workbook 10A - Ideal Product Workbook
Lecture 68 Advanced Tip - Finding And Validating Your Product Idea
Lecture 69 Lesson 2.5 - Your Service
Lecture 70 Workbook 10B - Ideal Service Workbook
Lecture 71 Advanced Tip - Validating Your Service Using The Right Kind Of User Research
Lecture 72 End of Week 4 - All Lesson Notes
Lecture 73 End of Week 4 - Your Homework This Week
Lecture 74 End of Week 4 - Wrap Up
Section 7: Week 5 - Beating The Competition
Lecture 75 Welcome to Week 5!
Lecture 76 Lesson 2.6 - Your Competition
Lecture 77 Workbook 11 - Competitor Positioning Workbook
Lecture 78 Lesson 2.7 - Your Messaging
Lecture 79 Workbook 12 - Messaging Workbook
Lecture 80 End of Week 5 - All Lesson Notes
Lecture 81 End of Week 5 - Your Homework This Week
Lecture 82 End of Week 5 - Wrap Up
Section 8: Week 6 - Getting Your First Sales
Lecture 83 Welcome to Week 6!
Lecture 84 Lesson 2.8 - Reaching Customers
Lecture 85 Workbook 13 - Customer Acquisition Workbook
Lecture 86 End of Lesson 2.8 - Decision Points
Lecture 87 Tip - Getting over your imposter syndrome!
Lecture 88 Lesson 2.9 - Making Promotional Materials
Lecture 89 Workbook 14 - Promotional Materials Planner
Lecture 90 End of Lesson 2.9 - Resources
Lecture 91 End of Week 6 - All Lesson Notes
Lecture 92 End of Week 6 - Your Homework This Week
Lecture 93 End of Week 6 - Wrap Up
Section 9: Week 7 - Making A Profit
Lecture 94 Welcome to Week 7!
Lecture 95 Wait! Choose Your Next Lesson
Lecture 96 Lesson 2.10 - Delivering Your Products
Lecture 97 Workbook 15A - Delivering Products Workbook
Lecture 98 Lesson 2.11 - Delivering Your Services
Lecture 99 Workbook 15B - Delivering Services Workbook
Lecture 100 Lesson 2.12 - Your Costs
Lecture 101 Workbook 16 - Costs Workbook
Lecture 102 End of Lesson 2.12 - Reference And Costs Calculator
Lecture 103 Lesson 2.13 - Making A Profit
Lecture 104 Workbook 17 - Revenue And Sales Workbook
Lecture 105 End of Lesson 2.13 - Reference And Revenue Calculator
Lecture 106 End of Week 7 - All Lesson Notes
Lecture 107 End of Week 7 - Your Homework This Week
Lecture 108 End of Week 7 - Wrap Up (and the end of Module 2!)
Lecture 109 End of Week 7 - Notes
Section 10: Week 8 - Countdown To Launch
Lecture 110 Welcome to Module 3: Launching Your Business
Lecture 111 Welcome to Module 3 - Notes
Lecture 112 Lesson 3.1 - Turning Your Business Plan Into A Launch Checklist
Lecture 113 Workbook 18 - Launch Countdown Checklist
Lecture 114 Lesson 3.2 - Setting Deadlines And Nailing Your To-do List
Lecture 115 Tip - Avoiding Overwhelm and Burnout
Lecture 116 End of Week 8 - All Lesson Notes
Lecture 117 End of Week 8 - Your Homework This Week
Lecture 118 End of Week 8 - Wrap Up
Section 11: Week 9 - Launch Day
Lecture 119 Welcome to Week 9!
Lecture 120 Lesson 3.3 - What Happens On Launch Day
Lecture 121 Workbook 19 - Ongoing Task Planner
Lecture 122 Lesson 3.4 - A Day In The Life Of Your Business After Launch
Lecture 123 End of Week 9 - All Lesson Notes
Lecture 124 End of Week 9 - Your Homework This Week
Lecture 125 End of Week 9 - Wrap Up (and the end of Module 3!)
Section 12: Week 10 - Testing And Tweaking
Lecture 126 Welcome to Module 4: Tweaking Your Business Model
Lecture 127 Lesson 4.1 - Improving Your Business With Lean Testing
Lecture 128 Lesson 4.2 - Conducting Tests
Lecture 129 Lesson 4.3 - Measuring Results
Lecture 130 Workbook 20 - Lean Testing Blueprint
Lecture 131 End of Lesson 4.3 - Interpreting The Results Of Tests
Lecture 132 End of Week 10 - All Lesson Notes
Lecture 133 End of Week 10 - Your Homework This Week
Lecture 134 End of Week 10 - Wrap Up (and the end of Module 4!)
Section 13: Week 11 - Success In The Long Term
Lecture 135 Welcome to Module 5: Building A Successful Business For The Long Term
Lecture 136 Lesson 5.1 - What's Next For Your Business
Lecture 137 Lesson 5.2 - Your Ongoing Journey As A Social Entrepreneur
Lecture 138 End of Week 11 - All Lesson Notes
Section 14: Week 12 - Extra Content
Lecture 139 Tip - How to Find Your Social Enterprise Idea - Part 1 - 'What If'? Question
Lecture 140 Tip - How to Find Your Social Enterprise Idea - Part 2 - The Interest Chain
Lecture 141 Tip - What To Look For In A Good Co-Founder
Lecture 142 Tip - How To Get Over Your Imposter Syndrome
Lecture 143 Tip - Working Alongside Starting A Business
Lecture 144 Tip - Dealing With Overwhelm And Burnout
Lecture 145 Advanced Tip - Picking And Validating Your Target Audience Using Interviews
Lecture 146 Advanced Tip - Validating Your Target Audience Using Facebook Audience Insights
Lecture 147 Tip - Avoiding The Funding Trap
Lecture 148 Advanced Tip - Finding And Validating Your Product Idea
Lecture 149 Advanced Tip - How To Conduct User Research Properly
Section 15: After You Finish This Course
Lecture 150 Give us a review!
Impact-focused first time business owners who want to make the world a better place

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