1 - Course Overview.mp4 (86.82 MB) MP4 2 - The cost of doing nothing.mp4 (127.23 MB) MP4 3 - How the 4 fundamentals came into being.mp4 (84.95 MB) MP4 4 - What are the 4 fundamentals of selling tickets and merchandise.mp4 (67.69 MB) MP4 10 - Other strategies for growing your supporter bases.mp4 (115.2 MB) MP4 11 - Real life success story to take inspiration from.mp4 (102.5 MB) MP4 5 - Introduction to grow your supporter base continuously.mp4 (31.97 MB) MP4 6 - Why its important to grow your supporter base and contact database continuously.mp4 (135.45 MB) MP4 7 - Why sports organisations struggle to grow their supporter base.mp4 (101.34 MB) MP4 8 - Privacy concerns as a barrier to growing supporter bases.mp4 (99.62 MB) MP4 9 - Using gamification to grow your supporter base.mp4 (102.56 MB) MP4 12 - Collect supporter information data with contact and merge it with other data.mp4 (107.28 MB) MP4 13 - Why it is crucial for sports organisations to get this fundamental right.mp4 (116.83 MB) MP4 14 - The other data to merge with your supporters contact information.mp4 (51.96 MB) MP4 15 - Why sports organisations struggle to collect and merge all their data.mp4 (121.73 MB) MP4 16 - Real life success story to take inspiration from.mp4 (86.1 MB) MP4 17 - The importance of finding the right audience to target with your campaigns.mp4 (121.19 MB) MP4 18 - Finding the right audience to target.mp4 (121.15 MB) MP4 20 - The importance of segmentation for sports organisation.mp4 (129.81 MB) MP4 21 - Static vs Dynamic segmentation.mp4 (115.7 MB) MP4 22 - Calculating supporter lifetime value.mp4 (100.75 MB) MP4 23 - Real life success story to take inspiration from.mp4 (40.53 MB) MP4 24 - Why you sports organisations should not jump to personalisation.mp4 (123.1 MB) MP4 25 - The difference between personalisation and customisation.mp4 (111.44 MB) MP4 26 - A club generated a 6 figure revenue from targeting only 2 of its supporter base.mp4 (111.52 MB) MP4 27 - The importance of personalising across various channels.mp4 (76.38 MB) MP4 28 - AB Testing.mp4 (92.53 MB) MP4 29 - Real life success story to take inspiration from.mp4 (62.93 MB) MP4 30 - Why the 4 Fundamentals are key and Business Insiders assessment of Data Talks.mp4 (42.8 MB) MP4 31 - How to increase your supporters average purchase value.mp4 (111.2 MB) MP4 32 - Real life success story to take inspiration from.mp4 (46.07 MB) MP4 33 - The importance of creating sustainable revenue streams.mp4 (112.43 MB) MP4 34 - Sustainable revenue creation should never be at fans expense case study.mp4 (99.53 MB) MP4 35 - Commonly held misconceptions around creating sustainable revenue streams.mp4 (123.29 MB) MP4 36 - Even more misconceptions about creating sustainable revenue streams in sports.mp4 (122.1 MB) MP4 37 - How to power the 4 fundamentals guidelines for tools and systems to use.mp4 (93.74 MB) MP4 38 - How the Data Talks Sports Platform works.mp4 (12.92 MB) MP4 40 - Thank you note.mp4 (29.98 MB) MP4 41 - Recap of everything what we have learnt in the course.mp4 (44.03 MB) MP4 42 - Summary of the cost of doing nothing.mp4 (67.04 MB) MP4